Deliver the exact resource immediately with a first-use instruction.
Lead magnet sequence
The first email must deliver the exact promised file or link immediately and say what to do first. The next email shows a worked example; the following one explains a common mistake and how to avoid it. Only then introduce the related paid solution, with the bridge made explicit. Tag people by what they requested and stop promotional messages when they buy or opt out. Test the download link and mobile reading experience before traffic arrives.
The first move
Deliver the exact resource immediately with a first-use instruction.
Put it into practice
Follow with one example and a common mistake to avoid.
Check the outcome
Offer a related next step after readers have received value.
Reference
For current platform requirements, see the official documentation ↗. Availability and interfaces can change.