Have qualified clinicians review medical claims and show authorship, dates, and sources clearly.
Health content review
Assign a qualified medical reviewer for advice that could affect care, show credentials and review dates, and cite appropriate clinical or peer-reviewed sources close to claims. Separate general education from diagnosis and explain when someone should seek professional help. Keep patient data out of analytics URLs, pixels, and form notifications; assess HIPAA obligations with counsel and the actual vendors involved. Review accuracy after guideline changes. Experience and expertise help trust, but E-E-A-T is not a numeric setting to switch on.
The first move
Have qualified clinicians review medical claims and show authorship, dates, and sources clearly.
Put it into practice
Build pages around patient questions, services, and practical next steps without promising outcomes.
Check the outcome
Protect patient privacy in analytics and testimonials, and check applicable local advertising rules.
Reference
For current platform requirements, see the official documentation ↗. Availability and interfaces can change.